These days, online is often the first place someone looks for product information. Google searches have become second nature and we rarely research products in any other medium,
gone are the days when paper catalogs have replaced shopping with much more user-friendly and searchable e-commerce solutions. This is why it is now more important than ever to have your products available online, but how do you start selling online when all you have is a brick-and-mortar business?
There are so many solutions out there that it's hard to know where to start, below is an overview of the 3 most common solutions for selling online.
These are basically e-commerce solutions, they come with everything you need to start selling and usually require no installation and limited technical knowledge.
Custom solutions can be very expensive, but their advantage is that they are custom designed, so they can have features designed specifically for your products. The downside is that if this is your first venture into selling online, you may not know exactly what you need, which means you end up with expensive features you don't want, or they fail to provide the features you need.